Mrs. Xinxia joined Brand Institute (BI) as Coordinator for China-based clients, supporting naming and visual identity development for companies, products and services across the consumer, B2B and healthcare industries. She brings extensive experience in international business development, marketing, sales and export management, with a strong focus on cross-border collaboration and market expansion. Prior to joining BI, Mrs. Xinxia served as Manager at AsiaPro Manufacturing Limited in Hong Kong, where she managed international business development, marketing, sales initiatives and global client relationships. She also worked as Supervisor with Shandong Caopu LTD, overseeing export operations, sales and international accounts.
Mrs. Xinxia is a native Mandarin speaker and fluent in both English and Hindi.
She earned a B.Com in E-Commerce in 2006 and an M.B.A. in 2013 from Tianjin University of Finance and Economics, China.
