Brand Institute: The World's #1 Naming Company | Global Naming and Identity Services

Branding & Naming Experience

Brand Institute excels as the global leader in brand name and identity development, spanning healthcare, consumer products, and pharmaceutical standards. With over 75% of drug name approvals globally and unparalleled success in consumer and business-to-business branding, it sets the industry benchmark. Additionally, it dominates USAN/INN naming, with significant majorities in drug name approvals worldwide.

1,456
Healthcare Clients

4,777
Total Healthcare Names

1,621
USAN/INN (Nonproprietary)

456
Consumer/B2B Clients

980
Total Consumer/B2B Names

94
Corporate Identities

General Search

Filtered (22)

Showing 1 - 10 out of 22

Brand	Client	Service	Category
Gemtesa	Sumitomo Pharma	Brand Name	Healthcare, Pharmaceuticals (Rx), Therapy Area, Urology
Mountain Dew Baja Blast	Yum! Brands / PepsiCo Taco Bell	Brand Name, Line Extension/Modifier	Beverages, Consumer Goods
Ryobi Link	Ryobi	Brand Name, Line Extension/Modifier	Consumer Goods, Industrial Goods, Packaging & Containers
Rust-Oleum Universal	Rust-Oleum	Brand Name, Line Extension/Modifier	Industrial Goods, Paints
Doritos Loaded	PepsiCo Frito Lay	Line Extension/Modifier	Consumer Goods, Food
Avastin	Genentech	Brand Name	Healthcare, Oncology, Pharmaceuticals (Rx), Therapy Area
Livtencity	Takeda	Brand Name	Antivirals, Healthcare, Pharmaceuticals (Rx), Therapy Area
Imbruvica	Johnson & Johnson Johnson & Johnson Innovative Medicine	Brand Name	Healthcare, Hematology, Oncology, Pharmaceuticals (Rx), Therapy Area
Gardasil	Merck	Brand Name	Antivirals, Healthcare, Therapy Area, Vaccines, Women's Health
Crunchwrap Supreme	Yum! Brands Taco Bell	Brand Name	Consumer Goods, Food

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