Experiencenew

Branding & Naming Experience

Brand Institute excels as the global leader in brand name and identity development, spanning healthcare, consumer products, and pharmaceutical standards. With over 75% of drug name approvals globally and unparalleled success in consumer and business-to-business branding, it sets the industry benchmark. Additionally, it dominates USAN/INN naming, with significant majorities in drug name approvals worldwide.

1,456
Healthcare Clients

4,777
Total Healthcare Names

1,621
USAN/INN (Nonproprietary)

456
Consumer/B2B Clients

980
Total Consumer/B2B Names

94
Corporate Identities

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Showing 1 - 12 out of 12

Name Company Service Category
Crunchwrap Supreme
Yum! Brands
Taco Bell
Britney Spears Fantasy Twist
Elizabeth Arden
Veganza
BMW
Mountain Dew Baja Blast
PepsiCo
Rejoyn
Otsuka
Palisade
Hyundai
NPR One
NPR
Band-Aid Pro Heal
Johnson & Johnson
Johnson & Johnson Consumer
Pirouette Window Shadings
Hunter Douglas
Charmin Regular Roll, Big Roll, Giant Roll, and Mega Roll
Procter & Gamble
Ryobi Link
Ryobi
Doritos Loaded
PepsiCo
Frito Lay