Experiencenew

Branding & Naming Experience

Brand Institute excels as the global leader in brand name and identity development, spanning healthcare, consumer products, and pharmaceutical standards. With over 75% of drug name approvals globally and unparalleled success in consumer and business-to-business branding, it sets the industry benchmark. Additionally, it dominates USAN/INN naming, with significant majorities in drug name approvals worldwide.

1,456
Healthcare Clients

4,777
Total Healthcare Names

1,621
USAN/INN (Nonproprietary)

456
Consumer/B2B Clients

980
Total Consumer/B2B Names

94
Corporate Identities

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Showing 1 - 36 out of 36

Brand Company Service Category
Livtencity
Takeda
Rejoyn
Otsuka
Caplyta
Intra-Cellular Therapies
Jeuveau
Evolus
Coolsculpting
AbbVie
Allergan
Xtandi
Astellas / Pfizer
Johnson & Johnson Innovative Medicine
Johnson & Johnson
Lucentis
Genentech
ACUVUE 1-Day Oasys
Johnson & Johnson
Johnson & Johnson Vision
Lunesta
Waylis Therapeutics
Entyvio
Takeda
Novaseq X
Illumina
Gardasil
Merck
Rust-Oleum Universal
Rust-Oleum
Adcetris
Pfizer
Seagen
Tremfya
Johnson & Johnson
Johnson & Johnson Innovative Medicine
Mural Oncology
Mural Oncology
Avastin
Genentech
Elicio Therapeutics
Elicio Therapeutics
Brukinsa
BeiGene
Centessa Pharmaceuticals
Centessa Pharmaceuticals
Cologuard
Exact Sciences
CXCessor4
Bristol Myers Squibb
Rybelsus
Novo Nordisk
Band-Aid Pro Heal
Johnson & Johnson
Johnson & Johnson Consumer
Paxlovid
Pfizer
Tezspire
Amgen / AstraZeneca
Gemtesa
Sumitomo Pharma
Leqembi
Eisai / Biogen
Hemlibra
Genentech
Ryobi Link
Ryobi
Bimzelx
UCB
Entresto
Novartis
Airduo Digihaler
Teva
NexGard
Boehringer Ingelheim
Humira Complete
AbbVie