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Developing a new pharmaceutical brand name can be a complex process, particularly in Japan where there are unique guidelines and […]
As President of Creative at Brand Institute, I’ve spent my career working at the intersection of creativity, science, and regulation—helping […]
Bringing a drug to market in the healthcare world is a marathon and a sprint. One integral part of that […]
The Brazilian regulatory Agency, Anvisa (Agência Nacional de Vigilância Sanitária) issues market authorizations for medical devices and pharmaceuticals; exercises post-marketing […]
